Gap 1969: Inside Pico Creative Loft

The Gap focused on Pico Creative Loft, Gap’s new creative design headquarters in Los Angeles, California, for their fall 2011 advertising campaign. As part of this multimedia campaign Gap invited me as one of America’s 15 most influential bloggers to give my readers a sneak peek into the world of Pico Loft. The main event was a fall 2011 trend presentation by a Vogue magazine market stylist. I also participated in a Q&A session with Gap creative director Rosella Giuliani, menswear design director Jason Ferro, and denim design director Nicole Burroughs.
Post #1: Vogue Fall 2011 Trend Presentation at the Gap Design HQ
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